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Wine-tasting
under the surface

Treasure hunt and vertical aszú tasting

  • A one-of-a-kind underground tasting at a UNESCO World Heritage site.

  • A 1.8 km
    cellar labyrinth

  • A historic cellar nearly 2 km long, and 500 years old.

  • A mapped
    treasure hunt

  • A vertical aszú tasting.

More than a tasting

Holdvölgy Experience

We designed the HOLDVÖLGY Experience so that everything, from the journey that starts in Budapest to the tastings in Mád, is arranged around your comfort. We take the organising off your shoulders, so through the day your attention can stay with the wines and the historic vineyards. All you have to do is give yourself to the day. The rest is ours.

Details and booking
Guests by the Holdvölgy Experience minibus among the vines
A musical installation in the cellar during a tasting
A Holdvölgy cellar passage
A rock face in the cellar
A stepped cellar tunnel
Intuition wines at the tasting
A glass-walled treasury in the cellar
Tanks in the winery
Barrels in the cellar

Useful information

Opening hours

The estate is open from 10 am to 3 pm, Sunday to Thursday, and from 10 am to 5 pm on Friday and Saturday. Hours can change on maintenance days, for events and on public holidays. We post those changes on the website, on social media and on Google. The winery is always closed on 1 January, Easter Sunday and Monday, 1 November, and 25–26 December.

Book a visit

You can book by email ([email protected]), telefonon (+36 70 391 4643), by phone, and through this website's booking form . Our hospitality team replies within one working day.

Length and language of the tasting

A tour takes about 1.5–2 hours. The aszú tasting is always 2 hours, because it includes a seated tasting. Cellar tours and tastings can be held in Hungarian or English.

How the visit is arranged

All three visits include the showroom and the winery's processing rooms, then the cellar. On a treasure-hunt tasting the visit centres on the cellar: a map leads you to the wines in the flight you chose. At each stop our team helps you go further into the wine you are tasting and into the history of the cellar. The aszú experience also includes the cellar, as a shorter walk without a map, followed by a seated aszú tasting so the aromas can be enjoyed without distraction.

Conditions in the cellar

The cellar stays around 12°C all year, so a light coat or a jumper is worth bringing even in warm weather. Some parts are damp, and in places the floor and the steps can be slippery, so sensible shoes matter.

Getting here and parking

The estate is in the centre of Mád, at 13 Árpád Street, and the main entrance is on that street. You can park on the estate when there is space, and in the surrounding streets for free. The railway station is a 16-minute walk, the bus stop a 6-minute walk.

Buying a tasting ticket

Tasting tickets can be bought online or at the estate. An online order is confirmed only when it is paid online, because we email the tickets straight after purchase. If you also need them posted, as a gift for example, add the postage on the tasting page when you order. It costs 500 Ft.

Using a tasting ticket

Tickets can be bought on site or online. An online purchase is always emailed as well, and can be shown as that email or as a digital or printed ticket. Tickets bought online are not for a fixed time, unless the product page says otherwise, for example for a specific event. They can be used or transferred for 12 months from purchase.

Guests under 18

We cannot serve alcohol to guests under 18, but they can join the tour free of charge. On request we hide syrup or chocolate in the cellar for children, so they have something to find too.

Adults who are not drinking alcohol

The tours can be visited without drinking alcohol. Adults then pay 2,500 Ft, and the full amount can be spent in the estate wine shop.

Visiting with a wheelchair

The grounds, the terrace and the showroom can be visited by wheelchair, and the wines can be tasted there. The cellar itself cannot, because of the steps and the narrower passages.

Pets on the estate and in the cellar

Pets are welcome in the garden and on the terrace. For food-safety reasons they cannot enter the winery or the cellar, and we cannot look after them.

House rules

So the visit stays pleasant, we ask guests to follow the usual rules of good conduct, and to leave outside anyone who is already tired from earlier tastings. For the comfort of our guests and our team, we may ask intoxicated visitors to leave, and we will not serve them alcohol.

A visualisation of the estate and the cellar

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